The Toy & Games Innovation Awards unveiled the winners of its first annual awards in Los Angeles on February 27, with gaming categories receiving significant recognition.
The event was organized by the Independent Innovation Awards organization, which serves as a global market intelligence platform across competitive consumer categories.
In the gaming section, PUBG Mobile claimed the prestigious Mobile Game of the Year award, while Splitgate was honored as First-Person Shooter of the Year.
EPIC Games received the coveted Gaming Company of the Year title, recognizing its continued innovation and industry leadership.
Other notable gaming winners included HUMANKIND for Strategy Game of the Year, AI Dungeon for Use of AI in Gaming, Fortnite for Game-as-a-Service, and TWITCH for Game Streaming Platform of the Year.
WonderTree earned recognition as the VR/AR Game of the Year, highlighting the growing importance of immersive technologies in the gaming landscape.
Among the featured winners, Nerf claimed the Toy Blaster Product of the Year in the Action Figures & Playsets category. Lego won Model Kit Product of the Year, while Mattel was named Toy Company of the Year.
This acknowledgment comes as industry analysts project the toys and games market to reach $430.80 billion by 2030, with gaming representing a substantial portion of this growth.
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